Shopify is being used by most of the business men to advertise their products online. Not only Shopify makes it easy to sell online, but it also provides what online stores need the most to gain e-commerce success. And, Shopify app store is best to solve your problem. The app store never falls short and is hosting hundreds of intuitive apps which simplify the lives and boost the productivity of every day. But, honestly the Shopify App Store is overwhelming. With thousands of the apps, it is actually confusing for the user to get the right one. People sometimes even scratch their heads to find the perfect app in the store as the search results are huge. The hundreds of apps promise to help at least one aspect of your business. However, one thing which is not sure is that you don’t know which one will bring you the guaranteed results. So, to make it easier for you to navigate the massive application store, we’ve separated some of the best from the dross for you. Have a look, and thank us later!
1. Shopify Email Marketing Apps
Omnisend is a marketing automation platform and is among best apps for you for your e-commerce store. This application is best used for omnichannel marketing automation and multichannel automated workflow. Omnisend’s a superb all-in-one omnichannel suite, which allows you to develop difficult automated marketing workflows by integrating a multitude of social media channels, such as WhatsApp, Facebook, Google retargeting ads, Facebook Messenger, and SMS, web push notifications and more. Making combination with smart segregation for point to point targeting, as a business owner you can make sure that your message is always relevant and it doesn’t matter which client you’re engaging with. Omnisend is definitely a worthy application, if you are a sales-focused marketer, looking for something better than simplified email newsletters.
One of the struggles that any ecommerce business owner face is that they get confused with not knowing how to grow their business. Also, learning few strategies won’t work and it is really difficult for them to set these strategies up in their store. So, if you are also among them, SUMO is an app for you. It is a developed app to solve the problems above. Sumo is a perfect app to help you reduce cart abandonment, convert window shoppers, increase average order value, grow your email list, and more. Sumo offers the easiest way to turn your visitors into ecommerce customers.
- Increase average order value by presenting with strategically-placed offers
- Automatically sending a targeted follow-up email
- Syncing perfectly with Shopify to create unique discount codes
- Presenting the exiting customers with a special incentive to complete the purchase
- Collect the list of email subscribers as visitors who browse your store
2. Shopify Conversion Rate Apps
Privy is a comprehensive system which comprises remarketing and retargeting, exit-intent pop-ups, and email campaigns. It is among the top rated apps in the Shopify app store, which is currently in use by over 300,00 small businesses.
- Exit pop-ups and emails can be customized
- Drag-and-drop design interface
- Individual triggers can be set
- Gives you a lot of control over your conversion rate tools
It is a best tool to create and manage loyalty programs hassle-free. We all know that acquiring a customer is not an easy thing to do and considered to be 5 to 25 times more expensive than selling to an existing one. So, it is believed that rather than concentrating on gaining new customers one should start working on customer retention. One of the best ways to convert one-time shoppers into loyal customers is running your own rewards program and this application is perfect to do that. Smile.io provides owner the opportunity to create and manage reward programs with loyalty points. This app is very easy and can be integrated with the biggest ecommerce and social platforms, email, and CRM service providers.
- Runs on autopilot
- Ease in setting-up referrals & rewards program
- Generate engagement to earn points
- Generate VIP tiers to motivate brand loyalty
C. Bold Upsell – Upsell Smarter
A tool, Bold Upsell – Upsell Smarter, is most popular for cross-selling and upselling applications for Shopify. The concept of upselling or cross-selling is not very complex but, pretty amazing way to gain your ecommerce store. This is how it works whenever a customer view items and add them to cart, this will give them a pop-up that displays alternative thing which they can purchase on the spot with the other interesting things. Moreover, you can actually set the package deals manually whichever you want to show to your customers. If not that Bold Upsell – Upsell Smarter will use the data collected through sales to automatically do the job.
- Shows visitors alternatives which they can add or replace in their cart
- Show visitors the related products that go well together
- Use smart coupon pop-ups to encourage visitors to add more products to cart
- While checking out it shows customers one last pop-up with suggestions for more items
3. Shopify Apps for SEO
A. Plug in SEO:
Plug in SEO is among the best picks among all the free Shopify apps. This is one of the best tools that will help you in finding, troubleshooting, and fixing the search engine optimization (SEO) problems. By this way this app ensures that one can get the maximum web traffic to your online store. Moreover, it is a free application that can automatically check for the problems. It can check structure, speed, page titles and descriptions, and much more. Apart from that, this tool has additional features such as multilingual SEO, bulk editing and structured data support.
B. SEO Image Optimizer
This plugin is best used for optimizing your images. With this you don’t have to worry about if the website isn’t optimized for Google Image Search. Use SEO Image Optimizer and in a couple of clicks, it will help you add alt tags to all your images. And, it will also help you to rank it better in Google Images, and sending you free traffic!
4. Marketing Apps for Shopify
A. Flashyapp Marketing Automation
Flashy plays as an all-in-one solution for e-commerce marketers. This app is a best way to understand, communicate and get results from your customers. They provide smart popups, email and SMS marketing and marketing automation, while all the channels can be highly personalized to the customer as per their previous purchases, cart value and more. Once you sign up, one will get the must have automation for any e-commerce store such as cart & browse abandonment, welcome series, win back automation and many more. Moreover, you can find best performing popups, email templates, and marketing automation funnels.
5. Some best Shopify Apps
A. Quick Facebook Chat
This application is a supreme benefit for the people who find it difficult to remain online always to reply to the live chat queries of their customers. It is also helpful for people who get disappointed with the maximum number of messages coming offline and flooding in the inbox. The Quick Facebook Live Chat is a perfect application that enables the visitors to launch messages into the Facebook page inbox as per the need. Moreover, with this application, you don’t have to be anxious about trailing the history behind of chat with the customer as the messenger of Facebook saves them for your own good. Apart from that, what this application does is, it shows the increasing tendency of social networks take over the restraints of client support in real-time.
Recart, believe it or not, is a powerful app that constitutes features of several different applications. It works in best manner to bring you an all-in-one solution for minimizing your cart neglecting rate. It encourages your sales and conversion rate. The best thing about this app is that it combines most of its features with Facebook Messenger. This combination ensures 85%+ increase in the open rates. This app enables you to send cart abandonment and push notifications, and emails and, also it displays add to cart pop-ups that help capture emails. This gives you an idea of cart leaving analytics and enables so you to get in-depth information on how much money you’re losing by this kind of customer behavior.
- Abandoned cart email and Messenger campaigns
- Push notifications and user/login tracking
- Add to cart pop-ups for capturing emails
- Email capture from the software
- Form auto-fill
- Abandonment analytics
- Automated Facebook Messenger campaigns
C. Advanced Google Shopping Feed
How nice it would sound, if you are able to start advertising on Google Shopping. Exciting, right? Well, for this one should have a product feed for uploading in Google Merchant account. However, any product feed would work, but wouldn’t want to go for the best? There are a lot of product feed apps, but don’t get confused and choose the best one called Google Shopping Feed. This application offers a fully fledged feed which cannot use only for Google Shopping, but also for various other platforms.
- Generating the missing GTIN numbers
- Tagging ‘out of stock’ products correctly
- Extending the titles with the product attributes
- Gives the most comprehensive product feed
D. HubSpot CRM
Want to track, organize, and nurture your leads and customers? Here is the solution, HubSpot CRM. It is all you need to sync your online store data into HubSpot. This application uses it to personalize and automate the marketing campaigns. It is an amazing application that allows you to grow your sales and marketing strategies by emailing to the visitors who have left their items as it is in the cart. It can track all of your communications with your prospects. HubSpot CRM is everything you need for betterment of your approach when reaching out to prospects.
Seguno is a Shopify application, which implements the online marketing and turn new buyers into regular customers. It is a platform that helps you send welcome emails to new customers. From generating thank-you emails to building trust among your customers, this is very helpful in the long run too as it ensures buyers remember your brand.
- Uses dynamic recommendations
- Generates unique discount codes
- Sends quick welcome and thank-you emails
- Helps to turn new customers into loyal customers
What is it a good fit?
Online stores can build trust among visitors. It is a good fit for those who don’t want to annoy their buyers with long-form sales copy.
F. Lucky Orange
Lucky Orange will definitely make you lucky. Getting irritation with no sales but a lot of traffic on website, make friends with Lucky Orange. It has the user recording and heatmaps, and this help you in watching what your potential customers are doing on your site. It will also let you determine why they left without making a purchase. Have this app, and it will let you uncover issues such as
- Checkout process
- Improve your sales funnel in no time
- Get stats by keyword, location, referrer, tweets
- Back links working
Struggling with the shipping? ShipStation takes the struggle out of handling a bunch of shipping orders at once. This application will takes care of processing your shipping labels, store’s orders, and communicates with the customer about the status of their order as well. ShipStation is linked with most of the popular carriers, and could be integrated with Shopify as well as a bunch of other online marketplaces.
Searching for the best reviews app? It is none other than Judge.me. Having amazing features such as built with in mind performance, and ease in setting up the automated systems, the application is widely appreciated.
- Automatic review requests
- Integrated with engagement features
- comprises SEO rich snippets
- Featured review carousels & social sharing
It is a powerful reviews+ app that is helpful in increasing the engagement and makes your store come to life with the reviews and questions/answer features.
I. Personalized Recommendation
Looking for a Shopify app to boost cart value and grow sales? Your search ends here. With this application, you are able to analyze the exclusive preference of every visitor who comes to your store. It is done based on their browsing behavior and sales history. The app is perfect in displaying the most appropriate product suggestions across your website. And, it can also generate more interesting and more inspiring shopping experiences to the customers.
The app builds 5 types of widgets and offers you the options to set up appropriate types of recommendations:
- Customers bought one item can also buy another
- Bestsellers of the website
- Recently viewed items
- Featured suggestions
- Suggestions based on cart
- Smart popup to lift add-to-cart rate
Huh! Believe me the list is endless. Well, I have actually wrote some of the best Shopify apps for you so that you don’t have to search this much. If you have a Shopify store, you can really scale on the advantage of these apps. As long as you are implementing these apps appropriately, they will get your stores up and grow. As I already told you, this list is not complete. You are always welcome to recommend some other options in the comments below.
Also, do tell us which one is your favorite app?