Whenever I dream of improving my website, the first thing that comes to mind is work with the smartest and fastest tools. It’s amazing to know the difference that a good tool can make. The best tools will help you to work cleverer and quicker with SEO. But, each and everything begins with having the right SEO tools by your side. Here in this article, we will look into the tools with a wide range of uses and wrapping a number of common requirements of SEO. All of tools listed in this article are free, quick and easy-to-use. While performing tedious and mundane tasks, we wish to have a tool that works best for us, sometimes there is, but we just might not know it. You won’t believe, but literally there are hundreds of the free SEO tools out there to meet your requirements. So, to ease your tool search, we have listed some of the best and free SEO tools. Thank us later! 

1. Google PageSpeed Insights

One of the most important elements of a website is Page loading speed. Always know that a better site speed leads to increased user satisfaction and higher rankings. To do this, there is a tool called Google PageSpeed Insights, which is a free tool that checks the speed of your site and provides suggestions to improve it.

Google PageSpeed Insights

How to Use this tool?

  • Enter your site or blog’s URL
  • Click on “analyze” button
  • The tool will check the speed automatically
  • It will provide you the score both for desktop and mobile.

How the scores rank?

  • If you have 90+, your site is FASTER.
  • If you are between 50-90, it is AVERAGE.
  • If you are below 50, your site is SLOW.

Top Features:

  • It checks the speed of your website.
  • It classifies if your website is fast, average or slow.
  • It provides suggestions to improve page’s performance metrics.

 2. Google Analytics, Keyword Planner, Search Console, Trends

Google makes some of the best free SEO tools. There is no doubt. Keyword planner, analytics and search console are some if the finest tools that Google has creates for SEO experts.

Google Analytics is robust and plays well with other products of Google, comprising Optimizing, Search Console, and Data Studio.

Google Analytics

Google’s Search Console is undoubtedly the most useful free SEO tool and it’s actually very hard to imagine doing contemporary SEO deprived of entree to the data inside.

Google's Search Console

Moving ahead is of course the search giant i.e. Google’s keyword research tool.

Google Keyword Planner provides you with suggestions as well as CPC data and click estimates.

Google Keyword Planner Tool

  • You can analyze the visitors coming to your website, who are they, and where they come from with Google Analytics.
  • You can search the keywords with Keyword Planner.
  • You can identify trends with Google Trends.
  • You are able to uncover and fix technical and on-page issues with Search Console. 

Google Trends

Google Trends

3. Answer the Public

Answer the Public is among the best free SEO tools, which fetches Google’s autocomplete enquiries in bulk and divides them into different lists related to any industry or keyword. All you have to do is to just type in a keyword and it will give you a list of questions people are searching. What is the most amazing part of this tool is that, compared to other competing tool, this represents the data in nice visuals. This tool is very useful for uncovering the questions that people are asking in Google.

Answer the Public

4. Ubersuggest

Ubersuggest is among the best tools to shows you how to win the game of SEO. Want more traffic on website, just type in a domain or a keyword and get started. With Ubersugget, you are able to opposite your opponents’ social media marketing, SEO and content marketing strategy. Ubersuggest is a tools, which allows you to get insight of the strategies which is working well for others. You can also discover which of your opponents’ pages are getting the ranking for organic keyword phrases. If you need more keyword ideas, you will get hundreds of suggestions from one free keyword tool. Apart from that, this tool lets you look into the volume, the competition, and even seasonal trends.

Ubersuggest tool

5. Yoast SEO

If you are running your website on WordPress, Yoast is possibly the only SEO plugin which you’ll ever need. It will offer suggestions for SEO on your blog posts. All you have to do is to enter the primary keyword and Yoast SEO tool will offer you how to tweak posts in order to optimize it for search engines. You can use it to enhance meta tags and content, also, you can produce instant sitemaps, and what not. Honestly, you just can’t ignore including a “best free SEO tools” post without including Yoast. It is the most prevalent plugin of WordPress SEO. For a simple WordPress site, it is among the only SEO tool you’ll ever need.

Yoast seo
(Image: © buffer)

6. Keyworddit

Reddit has various categories (subreddits) and the Keyworddit will help you in finding all of the keywords within that subreddit. This tool is expert in extracting the keywords from Reddit. You just have to enter any subreddit and it’ll give you a list of hundreds of keywords including search volumes on monthly basis. It’s among the most used tools for getting knowledge on the subjects which your customers are most showing interest in. Generally, this is the tool which you need to get a new perspective on keyword research.

Keyworddit

Final thoughts 

Compiling a list of free SEO tools is really a daunting task. There are hundreds of free SEO tools out there. However, the most important thing is to let you know which ones are the best. I hope in this article you will find what you were looking for. If you are thinking about why do you need a free tool, if you own a paid one? Sure, there are amazing paid tools, but remember tools are the necessity of SEO and they don’t have to cost money. So, with this list of free SEO tools, grow your search rankings and get amazing insights.

Did we miss any free SEO tools? Suggest us!